True Media Concepts http://truemediaconcepts.com Building Websites for Small Business Mon, 07 Jan 2013 05:46:30 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Why businesses should not “do-it-yourself” http://truemediaconcepts.com/why-businesses-should-not-do-it-yourself/ http://truemediaconcepts.com/why-businesses-should-not-do-it-yourself/#comments Thu, 02 Aug 2012 20:58:56 +0000 Brad http://truemediaconcepts.com/?p=42

Don’t drown by DIY

Lots of people can build a website. The internet has many resources to help you learn the requirements and fundamentals of creating websites. Unfortunately, creating a professional website requires a wide variety of skills and the truth is, it’s too much work for a non-professional to build the professional website your company deserves.

It is easy to understand why a company would be hesitant to use a professional website company to build its website. Affordability is key for most any business, especially new companies trying to get off the ground. Many times a company has a website built by non professional (friend, son, uncle, etc.) because they can do it for little or no cost. These days, a poorly made website will make a potential customer neglegct your business or dismiss it as “Not Legitimate”. Can your company afford to loose a customer before you have a chance to talk to them the first time?

At True Media Concepts, we understand the importance of having a professional web presence on the internet. Let us give you a quote today.

Get a Quote Today

]]> http://truemediaconcepts.com/why-businesses-should-not-do-it-yourself/feed/ 0 Real Benefits of a Professional Website http://truemediaconcepts.com/real-benefits-of-a-professional-website/ http://truemediaconcepts.com/real-benefits-of-a-professional-website/#comments Thu, 02 Aug 2012 20:33:42 +0000 Brad http://truemediaconcepts.com/?p=39

Websites are virtual Business Cards

What are some of the REAL benefits of having a professional website company build my website?

Some benefits of having a website built by True Media Concepts are:

  • We are experienced in modern website technology
  • You can focus more on your business
  • Your site will get better results on search engines
  • Clean crisp professional website designs
  • Our websites are easy to use and easy to navigate
  • We are there for you in the future and support our customers

Whatever business you are in, your business needs you to focus on the things that make it successful. A website is only a promotion of your business. You shouldn’t spend your time worrying if your website is doing what it is supposed to do.

]]> http://truemediaconcepts.com/real-benefits-of-a-professional-website/feed/ 0 5 Tips for Making Your Website More Social http://truemediaconcepts.com/5-tips-for-making-your-website-more-social/ http://truemediaconcepts.com/5-tips-for-making-your-website-more-social/#comments Thu, 02 Aug 2012 20:29:03 +0000 Brad http://truemediaconcepts.com/?p=34

This can make the difference.

Social networks are showing their ability to attract customers for your business. Surprisingly, most small business websites have neglected the importance of incorporating their social media connections into their website. Don’t worry, there are some simple things that you can do to start integrating the social media outlets you use into your website today.

  1. Encourage a more social experience.
    Encourage people to share the content that is posted on your website. Choose “emotionally intelligent words” – meaning that you select the words that represent the personality of brand and appear conversational. Get people to talking about what you want them to talk about.
  2. Raise the bar on content quality.
    Content is key; isn’t that the old saying? It still rings true today. Think about it. People don’t want to share your content unless they have a reason and even then… it needs to be good. You should strive to make the content that you post usefull. It’s also important to use graphics, videos, and other media to make your content more appealing.
  3. Incentivize when possible.
    By incentivizing your visitors with gamification features such as badges, counts and stars, you play to an innate need to compete and win. Ask yourself what can be tweaked on your site to incentivize sharing. Maybe it’s something as simple as ratings or voting.
  4. Actively seek customer feedback.
    When was the last time you asked your visitors what they wanted to see next? Whether it’s asking them to vote on the next feature you build or to choose a product they’d like to see you sell, don’t underestimate the power of feedback. Crowdsourcing on your site can help encourage users to be social both with you and each other.
  5. Track diligently and make adjustments.
    You might believe that some brands are just more likely to win in social engagement than others, but that is rarely the case. Success often comes down to a more strategic process of testing and making adjustments.

All of these concepts can be integrated by us here at True Media Concepts.

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